The earlier post regarding the Somerset, NJ show took me back to last year’s event. Thomas & Thomas were not present at the show but I thought I’d visit the show to get a gauge for the state of the fly fishing industry.

I got talking to a representative from another fly rod manufacturer and whilst mindful not to be underhand I couldn’t resist asking him how he felt his rods compared to those of Thomas & Thomas. His response made me chuckle. ‘Oh we love east coast rod companies’ he said. ‘We buy all our dog beds from them.’

The fly fishing industry has been brainstorming the topic of how to get youngsters more excited about our sport, for years.  Instigating an East Vs. West, gangsta rap style feud is one of the more ‘off-the-wall’ approaches we’ve seen. Someone brief that guy that we’re the other east coast rod company and then promote him to VP of Marketing.

PS. Limited edition Thomas & Thomas Nano dog beds coming soon. MR.