New contest: Name the Spey

by T&T on July 26, 2012

Calling all brothers and sisters of the spey: While they’ve been a long time in the making, we’ve finally put the finishing touches on a brand new series of Thomas & Thomas two-handed rods. But before we can unveil them, we need a hand—two hands actually—determining a name and tagline for this exciting new line-up. Sounds simple doesn’t it? We know all to well that it’s not—which is why we’re offering an amazing prize to the person that comes up with a winner.

Not only will you receive the very first rod out of the shop from our new two-handed line-up, you will also get to join members of the T&T team for one week of Atlantic Salmon fishing at the historic Camp Brule on the Gaspe Peninsula, Quebec, in Summer 2013…the perfect opportunity to put your new rod to the test.

How to Enter & Competition Rules
All you need to do to enter is give us your name, valid email, your rod name and tagline suggestion (one entry per valid email, please). CLICK HERE or on one of the images to the right to enter.

Plus, if you Like this contest on Facebook or Follow us on Twitter, you’ll automatically be entered in the bonus drawing for a limited edition Thomas & Thomas t-shirt.

So, take a minute and read about the new rods below. Then CLICK HERE or on one of the images to the right and enter today.

Background
Thomas & Thomas first entered the spey rod market back in the mid eighties. Back then the fly rod market was a simpler place to be. Sure, we had excellent competitors, many of whom remain strong today and a few who have subsequently faded. But overall the industry felt a lot more “roomy.” As a result we didn’t really give much thought to the naming of our first spey rods. They were simply called the DH series, denoting “Double Handed,” and they went on to sell thousands, becoming our longest running rod series and receiving high accolades the world over.

Fast forward to today. There are at least 100 different fly rod brands competing for your business, each offering a multitude of rods, marketed under a plethora of sub brands. Naming a rod series has suddenly become a headache. Some brands opt for numbers and initials (i.e.. NS5, S4S), others take the same approach but with a rabid obsession with the letter X (i.e. GLX, TCX) while some “get creative” giving rise to some great names (along with some that have the majority of fly fishermen scratching their heads and asking how did they come up with a name like that?).

Which brings us to the point of this post and this competition. It is no great secret that T&T has been working on new two-handed rod designs for the last eighteen months. In fact some of you may even have encountered our prototypes—they’re being fished as we speak at selected salmon, steelhead, sea trout and striper venues around the globe. We feel we are close to a point where we can launch these rods. But we’ve yet to name them or come up with the right slogan to help position them.

About the New Rods
• The new series of T&T two-handed rods take advantage of recent technological developments in graphites and resins, enabling us to produce rods that will offer significant benefits in many areas: thinner blank diameters, lighter blank weights, increased wall strength, faster recovery, smoother dampening and true tracking.
• They feature the very finest components, including a completely redesigned reel seat and the best stripping and snake guides available. Additionally, all components are saltwater-proofed.
• They also feature a number of different taper designs developed over the last eighteen months in collaboration with some of the most knowledgeable two-handed casters around. Within the series, we’ve designed specialized rods optimized for specific casting styles, line designs and terminal tackle covering the entire spectrum of target species—from trout to steelhead and salmon to saltwater.
• These new rods offer a clear performance improvement and, like all of our rods, they are hand crafted right here in the USA.

When thinking of names
• Obviously we cannot use a name that has been used by another fly fishing brand. As such it may be wise to Google your name idea before entering.
• The tagline or slogan will not be part of the rod name and as such will not be featured on the rod. More likely it will be used for catalog and advertising purposes.
• Before jumping in, give some thought to the Thomas & Thomas brand and our target market. We will only select names and slogans that we feel are consistent with the values of our company and our customers. If you need any guidance on this matter please feel free to ask questions of us on Facebook or Twitter. We’re happy to share our thoughts.
• We’ll probably hand out a few bonus prizes for entries that, although not serious contenders, make us laugh.

Good luck!

{ 7 comments… read them below or add one }

Tim Connolly July 26, 2012 at 10:18 am

_________
Of course I couldn’t pronounce it if you asked me, I just think it would look cool on a T&T blank.

Reply

T&T July 26, 2012 at 11:23 am

Hey Tim – Make sure you enter through the contest page – just click through any of the links in the post. Thanks!

Reply

Peter McDonald July 26, 2012 at 11:04 am

“The ____ Series”

Tag line in the advertising “______”

Reply

T&T July 26, 2012 at 11:24 am

Hey Peter – Make sure you enter through the contest page – just click through any of the links in the post. Thanks!

Reply

Benjamin Rioux July 27, 2012 at 9:16 am

Ill throw a post up on my blog today to try and get you more submissions from northern Maine. They’ve all been warned, or course, that they aren’t allowed to come up with something better than mine, but I think it would be nice to see more participation from our neck of the woods regardless!…only kidding!

Great contest guys, can’t wait to see the new line of rods!

-Ben

Reply

T&T July 27, 2012 at 9:58 am

That’s fantastic, Ben! Thank you for spreading the word. Looking forward to the brilliance submitted from your north-woods brethren!

Reply

John Appleton July 28, 2012 at 4:42 pm

Can’t wait to get my new Spey Rod! Steelhead season is coming quick!

Reply

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